Yeah, this topic deserves more than one post.
Web analytics tag management is important because getting good data into the WA tool you’re using is essential to creating good results. Adobe is now providing the Tag Manager solution which seems to be a flexible, serious tool for managing your tags in a way which gives you the ability to track versions and more. When you visit the link above, take a look on the right sidebar, and sign up to receive the Forrester guide to tag management tools – its a nice freebie indeed.
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